Why Us?

Organic & Natural Superstore

Organic & Natural Supermarket One Stop Solution For Complete Organic & Natural Daily Essentials

Curated Products only

Only curated products from all India brands after trying, testing, and reviewing the products. We select our products very strictly based on ingredients

Authentic Products

The Widest Product Range Of Trusted Products To Help You Make "Healthy Choices”

No Harmful Chemicals

No Artificial Flavours
No Added Colours
No Harmful Chemicals
No Chemical Preservatives
Only Healthy You

About Us?

The Nature's palette is a platform that aims to help bring organic, natural, and sustainable everyday products to you so that your personal health is well nurtured.Pick from our colorful palette of products ranging from vegetables to personal care that has been carefully curated to bring to you the best organic products at the right price! We go to the extent of handpicking each and every product individually only after a rigorous testing process to ensure the use of only natural and quality organic products. Each and every product curated at TNP has been personally used and compared with other alternatives before reaching the shelf. We want to make these healthy alternatives easily accessible for anyone, thus promoting a healthy way of life.

From Organic fresh fruits and vegetables, groceries, snacks, and beverages to baby care, cosmetics even home care everything is available. In short, everything you need for day-to-day life is available for you to convert your lifestyle into a healthy one.


“Our vision is to be a top retail & wholesale business for quality organic, natural, & sustainable consumer products”


“Our mission is to make quality organic, natural & sustainable products accessible to all and thereby promote a healthy lifestyle”



The Nature’s Palette was conceived by a trio of young second-generation entrepreneurs. Truly natural and healthy products were not available anywhere before. It was very difficult to tell which one is truly healthy and also difficult to find these products at one place or a website. We had to purchase from multiple websites and multiple retail stores. Pe o p l e d o n’t k n ow t h e advantages of eating organic and natural. Moreover, they don’t know what is organic and natural as it was not available everywhere. This is why The Nature’s Palette was born making all things possible, from educating people to making all things accessible. All three were instantly pulled towards organic, natural & sustainable items. Upon being personally moved to live a healthier and more beneficial life, Jinnoni Ventures LLP was established.

250+ Brands / 5000+ Products

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Retail store at Prahladhnagar, Ahmedabad


From corporate gifts, marriage gifts to hampers for your loved ones are available. We customise packing, logo, products all according to your needs. Making gift hampers healthy it is an opportunity to show someone how much you care. Our usual categories for giftings are Dry fruits, Mukhwas, Snacks and beverages, Personal care and much more.


We can provide best quality in both organic and conventional products. From perishables such as fruits and vegetables, groceries like rice, wheat, dals, pulses, to even snacks and mukhwas. To name a few items we can export Rice, wheat, potato, online, apple, pomegranate, drumstick, essential oils, Flours, Sugar, jaggery, oils, spices, seasoning and much more


Nirmeet Jinnoni

Arpit Jinnoni

Kanishk Jinnoni

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